This is something I feel so very strong about. Please download the Think Dirty app if you haven't already. Take the extra minute to scan that bright blue dish soap before putting it in your shopping cart. Even more importantly, scan the products that you think are "organic" or "eco-friendly". Sadly enough, you may be shocked. This is what is called, "Greenwashing".
Eluxe Magazine did a great little article about how Dr. Bronner's had busted some popular companies who claim to be organic. It's worth a look. Check it out here: http://eluxemagazine.com/magazine/fake-organic-brands/